Elle Amber, whose real name is Elina Anagnostopoulou, is a 40 year old Grecian brought up entirely in an jewellery family environment. Her father and great grandfather were in the jewellery business, so it was natural for Elle to follow in their footsteps.

Elle studied Art History and for many years was an antique dealer, specializing in Art Nouveau and Art Deco works of Art. After 7 years of representing Lalique Crystal in Greece, she decided to follow her family's tradition and joined the family business by designing for the Athens and Mykonos stores.

She studied at GIA (Gemological Institute of America) and became a Diamond expert. In 2009, Elle launched her own brand by the name of Elle Amber.